in List Building by Les Tatum
4.5 Easy Squeeze Page Tips To Increase Your Opt In Rate
Your Squeeze pages are more than just lead catchers. Squeeze pages serve at least 2 major functions other than just gathering leads.
They are the front line for your business, the first thing the public normally sees when being introduced to your business. They are the “doorway” to the content you provide in your online business just as the front door to a brick and mortar business is the entry point for the world to come inside and see what you have to offer in the offline world.
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