in Niche Marketing by Les Tatum

5 ways to tell if a niche will be profitable

When considering new niches to explore you may be thinking, “How do I know if this niche will be worth my time?” “How do I know I can make money in this niche?” Here are 5 ways to tell if a niche is profitable and worth the effort.

You probably already know several big overall niches that always make money such as, internet marketing, weight loss, dog training, etc. But how do you know if a smaller niche or sub-niche will be profitable as well? Smaller niches can be extremely profitable but you just have to know a few signs of a good one in order to avoid a lot of wasted time, effort, and money. The 5 ways to tell if a niche will be profitable listed below are good indicators that you are on the right track.  Read Entire Post... (755 words, estimated 3:01 mins reading time)

in Blog, Personal Posts, Social Media by Les Tatum

How is Google+ stacking up so far? Will G+ make it in the social scene this time?

If you are familiar with Google+ you know it is Google’s latest attempt to make it in the social media scene. They have made previous attempts without a lot of success so far but their new venture seems like it may just be a future contender.

Competing with Facebook and Twitter, Google’s new social service may just have what it takes to hang in there this time. Google+ is in it’s testing phase right now which is invite only. You must be invited by Google or a current testing user in order to gain access. I haven’t used G+ extensively yet but what I have seen so far looks pretty decent.  Read Entire Post... (318 words, estimated 1:16 mins reading time)

in Become The Expert by Les Tatum

Without These 4 Things, Your Hopes Of Making Big Money Online Are Over!

Ok, you want to make it big online right? You want to be an authority in your niche and be seen as an expert right? Well there are a few things you must have in order to make that dream come true. Without them you are just scraping by like most internet marketers out there.  Read Entire Post... (954 words, estimated 3:49 mins reading time)

in Personal Posts by Les Tatum

If you are trying to stop smoking, read this! You can quit smoking without quitting…

Ok, I don’t normally post too much personal stuff here since this is a marketing blog but I thought this was well worth sharing. If you are a smoker you know all too well it is very hard to quit. There are aspects of the addiction that most remedies just don’t deal with. In addition to the chemical addiction, there are physical as well as psychological aspects that must be dealt with in order to quit successfully. When you smoke you are getting satisfaction not only from the nicotine, but also from holding the cigarette in your hand, putting it to your mouth, feeling the smoke in your lungs, etc. When you go drinking you almost always crave a smoke right? I don’t know anyone that goes drinking and says, “Man I’d really love a patch, or a piece of gum”. No! You say, “Man I’d really love a smoke”, right? You don’t roll over after an intimate encounter with a significant other and slap on a patch. It just doesn’t work to stop the cravings properly. I found an excellent way to stop “smoking” and still satisfy all the cravings without ruining your health in the process…  Read Entire Post... (880 words, estimated 3:31 mins reading time)

in Copywriting by Les Tatum

Scarcity, The Great Motivator. Do You Use Scarcity In Your Copy?

Scarcity in your copy and on your offers is by far the best motivator for someone to buy your product. People want what they can’t, or soon may not be able to have. It’s a fact! Why do you think as soon as you have a steady girlfriend, all the other girls you have been chasing for months are suddenly calling you? Or, why do you think people buy one time offers and upsells so readily? Scarcity!  Read Entire Post... (649 words, estimated 2:36 mins reading time)

in Become The Expert by Les Tatum

What Is Your USP? Don’t Have One? Good Luck!

What is your USP? USP stands for Unique Selling Position. It is the one thing that sets you apart from all of your competition. It is the thing that lets your potential customers and clients know that they should pick you, it lets them know in a minute or less who you are and exactly what you can do for them, your elevator pitch if you will. In this article you will learn what a USP is, and how to create one for yourself. You need to have a USP if you want to be remembered in the massive sea of marketers out there.  Read Entire Post... (1026 words, estimated 4:06 mins reading time)

in Product Creation by Les Tatum

5 Ways To Use PLR Products To Increase Optins And Profits

Let’s face it, most PLR stuff sucks! Not all of it of course, there are high quality PLR products and articles available, but for the most part PLR products suck because they are not written for the end consumer. They are written to be sold as PLR products. They are often outsourced and contain a bunch of fluff to make them look better but in actuality they are just created as something to sell to other people looking for products to sell.  Read Entire Post... (767 words, estimated 3:04 mins reading time)

in List Building by Les Tatum

4.5 Easy Squeeze Page Tips To Increase Your Opt In Rate

Your Squeeze pages are more than just lead catchers. Squeeze pages serve at least 2 major functions other than just gathering leads.

They are the front line for your business, the first thing the public normally sees when being introduced to your business. They are the “doorway” to the content you provide in your online business just as the front door to a brick and mortar business is the entry point for the world to come inside and see what you have to offer in the offline world.  Read Entire Post... (1206 words, estimated 4:49 mins reading time)

in Product Creation by Les Tatum

Fastest Way To Create A Product For Free – Under 1 Minute!

There are times when you need to create a quick product to bribe new subscribers, give to your list, offer as a bonus, etc. A lot of people seem to have trouble creating products fast, you don’t have to take weeks and put in tons of hours to create a freebie product. Sure, you will want to put a little more into it if you are planning to sell the product, especially for high ticket products, but for a freebie giveaway product, you can create a good quality, high value, freebie product in under 1 minute. Here’s how:  Read Entire Post... (579 words, estimated 2:19 mins reading time)

in Focus And Motivation by Les Tatum

Do It Now, Before Somebody Else Does – Don’t Even Blink

I was working with a client on her new computer the other day, and we were having problems getting it to do what we needed it to do at the time. It was an issue I hadn’t run into before and wasn’t sure exactly how to remedy. I was sure it was just the fact that I wasn’t very familiar with her system and didn’t know, without some time to work it out, exactly how to go about the task.  Read Entire Post... (579 words, estimated 2:19 mins reading time)